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Issue: How to introduce a new product line that includes seven different pool maintenance products that are typically not found together within the retail environment.

Solution: We were able to provide a design that creates a destination for the shopper. The display easily identifies products needed within the Salt Scapes family.

Result: Created a display that provides BioLab the ability to easily sell the complete Salt Scapes product line to dealers. Visually the display uses weathered wood-looking crates with a special pin system that allows for easy set-up and reconfiguration.